Anatomy of an Enterprise Sale

Meet The Sales Team, the most important group of people in any company. You will meet real people and hear from them directly how they work together to develop a sales lead from an anonymous entry in Salesforce into The Big Deal - creating a happy and ongoing relationship between vendor and customer.

  • Watch the Inside Sales Rep make first contact, becoming the face and the voice of the company.
  • See the Presales team knock down the technical barriers, establish trust, and begin to architect a solution.
  • Learn how the Enterprise Sales leader cuts through bureaucracy and finds the perfect structure for the deal, bringing in Legal and Finance along the way to mitigate risk and negotiate terms.
  • Hear Sizing Specialists tell it like it is.
  • Cheer as Integration Partners come on board to form The Team.
  • Observe the RFI, the RFP, the PoC and the Big Pitch come together and result in The Sale, also known as the start of another journey towards a successful Drupal project.

And one more thing: we'll reveal the scintillating role that grass skirts, trombones, and Smirnoff Ice play in Acquia's sales success.

Room: 
Track: 
Business and strategy
Experience level: 
Intermediate
Questions answered by this session: 
How does one decide to pursue an Enterprise deal?
What are the roles needed in Enterprise Sales?
What is the process for Enterprise Sales?
How much resource is needed to win Enterprise deals?
How is Drupal beating proprietary systems like Jive, Interwoven and Vignette in the Enterprise market?
Colorado mountains